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Ducati 999 - model of bike used in Think, A Perfect day
October 22 2016

Think perfect day

'Think' motorcycle safety Ducati 999, Motorcycle safety, Perfect Day, Think

Uploaded in 2010, this Think Perfect Day motorcycle road safety video shows a perfect motorcycle ride where a rider is given visual warnings of a variety of road hazards and with plenty of time to respond. Whilst many road hazards can be anticipated and planned for, the point of the video is that real-life riding is not always this forgiving. For a perfect day and a perfect ride, skilled, responsible riders constantly ‘think’ ahead!

The making of 'Think' - Perfect day

Filmed on location: South West Scotland
Featured motorcycle: Ducati 999
Rider: Ray De-Hann*
Date filmed: 2003
Date released: 2004
Production company: COI-Towser
Directors: Ross Jameson & Steven Pip
Sound track: Have Love, Will Travel (1959) by Richard Berry
(more recently covered by The Black Keys is 2003)

* Ray De-Hann is a British stuntman who has been filming motorcycle related stunts since 1991. He was in the opening sequence of Bond film Goldeneye; featured in motorcycle scenes from The Matrix, along with roles in The Walking Dead, The Bill, Sherlock, Doctor Who, London has Fallen, The Conjuring, Avengers and The Bourne Supremacy.

Think Perfect day video - Day Video - Think motorcycle road safety

Think perfect day video - 2003

Think ahead, anticipate & expect the unexpected.

Think Perfect Day - MAG Awards

In 2006, UK Motorcycle Action Group (MAG) presented an award in the category ‘Motorcycle Awareness Videos’ to the Think perfect day campaign video, Perfect Day, along with recognition for a second Think motorcycle safety video – Take Longer To Look For Bikes. “Both videos show what can be achieved with the right message to riders and driver.”

Plan – think ahead – anticipate – ride defensively and expect the unexpected. Above all, Think and make it a Perfect Day!

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'Think' motorcycle safety, Motorcycle safety

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In this final ‘Think’ episode of ‘Never Too Good’, Chaz and his biker gang cover hundreds of miles of further motorcycle training to really hone their road riding skills and demonstrate that nobody and no motorcyclist is ever too good to improve their skills. The testimonials in this video really drive home the benefits of […]

Never to good for motorcycle roadcraft

'Think' motorcycle safety, Motorcycle safety

Biker Roadcraft

Episode Three of the ‘Never Too Good’ series of motorcycle training videos with ‘Think’ and Chaz Davies. In this episode, training looks at Motorcycle Road-craft and why ‘Roadcraft’ is critical to motorcycle safety. During this video, Chaz and his ‘biker gang’ are observed during their road rides, followed by one-to-one feedback from their motorcycle instructors.

Look Lean Roll with Chaz Davies (Think!)

'Think' motorcycle safety, Motorcycle safety

Look, Lean & Roll

Episode Two of the ‘Never Too Good’ series of motorcycle training videos with ‘Think’ and Chaz Davies. In this video, Superbike legend, Chaz Davies, along with comedian Alan Davies and their biker gang continue with further motorcycle training. This time, taking to the track to learn how to look, lean and roll.

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